CEO

Dr. Lawrence Schack

Dr. Schack is an entrepreneur and strategist who brings decades of expertise to his fundamental belief that companies who take an active role as responsible leaders in the ESG arena can meaningfully contribute to the goal of a better world for all, while driving ESG-inspired growth and innovation. As the father of five young children, Larry believes the world can (and must) change for the better – sustainably so. He founded HELM because he is dedicated to helping companies uncover ESG strategies and stories that are effective and authentic to them.

Prior to Helm, Larry was the Global Account Director for Fortune 100 corporate clients at Penn Schoen and Berland (now PSB Insights); Millward Brown’s Chief Client Strategist; President of Global Market Insite (acquired by WPP); and ran market insights and communications teams at Microsoft– including the world’s largest ongoing Corporate Reputation study.

Larry earned a Ph.D. in Government and Foreign Affairs from the University of Virginia, a Master of Political Science from the University of Richmond, and a BA in Politics from Wake Forest University.