Solutions
Today’s consumer is becoming more socially and globally aware. For tomorrow’s consumer, ESG strategy and successful implementation will be table stakes.
Empowered Decision-Making
Helm captures all the ESG sentiment around your business and brands, delivering essential intelligence you can act on with confidence to accelerate ESG-inspired value creation that correlates with higher equity performance.
Best in Class
Helm is the first ESG solutions provider to calculate the impact of specific ESG activities on how consumers feel and, more importantly, predicts how consumers will act. Whatever your ESG goals are, we provide the intelligence you need to reach them faster.
Customized Solutions
Helm’s custom ESG intelligence solutions support a comprehensive approach to ESG market value creation and analysis – pinpoint the ESG activities to prioritize, the story to tell, and the language to use to set you apart from your peers.
Helm is
CLARITY OF ACTION
Gain visibility into potential issues and emerging opportunities to optimize your ESG strategy and create value.
Scalable
Capture insights across the entire range of your ESG activities and with consumers overall, or a select subset that matches your needs.
Prescriptive
Benchmark against competitors and monitor progress on Key Predictive ESG VariablesTM to identify challenges and opportunities, anticipate consumer ESG expectations, and identify the precise actions to take mapped to your strategic objectives to realize your ESG goals.
Support for abortion access:
64% support companies taking action to help employees access abortion services.
Support for Ukraine:
70% want to only buy from companies that refuse to do business with Russia.
Economic equity:
66% agree that companies should ensure governments work for ordinary people, not just the wealthy.
Support for Gender Equality:
68% of men and 71% of women expect companies to promote equal pay for women.
Anti-corruption matters:
68% agree companies need strict policies to prevent bribery and influence peddling.
Stronger data privacy:
66% expect companies to go beyond compliance, to implement “privacy first” policies.
Sustainable ingredients:
70% want companies to only use ingredients that won’t harm people, animals or the environment.
Recycled materials:
66% consumers want companies to package their products with only recyclable and non-toxic materials.
Not just for the young:
Counter to conventional wisdom, older generations are just as motivated by ESG as the “emerging majority” Gen Z and Millennial generations.
Bridging the political divide:
60% of Moderates and Conservatives support ESG actions – in addition higher proportions of Liberals.
Support for abortion access:
64% support companies taking action to help employees access abortion services.
Support for Ukraine:
70% want to only buy from companies that refuse to do business with Russia.
Economic equity:
66% agree that companies should ensure governments work for ordinary people, not just the wealthy.
Support for Gender Equality:
68% of men and 71% of women expect companies to promote equal pay for women.
Anti-corruption matters:
68% agree companies need strict policies to prevent bribery and influence peddling.
Stronger data privacy:
66% expect companies to go beyond compliance, to implement “privacy first” policies.
Sustainable ingredients:
70% want companies to only use ingredients that won’t harm people, animals or the environment.
Recycled materials:
66% consumers want companies to package their products with only recyclable and non-toxic materials.
Not just for the young:
Counter to conventional wisdom, older generations are just as motivated by ESG as the “emerging majority” Gen Z and Millennial generations.
Bridging the political divide:
60% of Moderates and Conservatives support ESG actions – in addition higher proportions of Liberals.
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